Tesla Roadster

Tesla Roadster

Tesla Roadster, the car that hopes to elevate plug-in electrics to lustworthy status. Not only does it have a design pedigree from famed UK sports car company Lotus, the engine, though quiet, promises to push you back into your seat. In a measely 3.5 hour charge the Roadster will take you 250 miles…more than long enough for most of us and farther than you could go on a tank of gas in your typical gas-guzzling sports car.

Tesla Model S

The Tesla Roadster will turn any driver into an electric car acolyte. The Tesla Roadster makes shifting gears, watching a tachometer, and listening to the note of a combustion engine seems tedious and old-fashioned.

While Tesla’s path to production hasn’t been as smooth as the Roadster’s power delivery, the company seems to be past the worst of its growing pains.

Dr. Thomas Weber, Mercedes chief of research and development, said, “As a young and dynamic company, Tesla stands for visionary power and pioneering spirit.” (Daimler will lean on Tesla to provide battery packs and charging electronics for the electric version of its Smart Car.) And in June, the US government gave its imprimatur to the company with a $465 million low-interest loan to produce the Tesla’s second vehicle, the Tesla Model S. Rumors about an initial public offering were surfacing by November. The company is busy hiring veteran auto industry engineers and executives.

Perhaps most importantly, the company is successfully delivering its 2010 Roadster at a rate of about 100 units per month.

2010 Roadster, All About Speed

In fall 2009, Tesla began delivering the 2010 Roadster, an upgrade from the 2008 model.

The enhanced creature comforts are welcomed, but the Roadster’s acceleration—especially from the Sport Model—is what continues to earn rave reviews from media.

Model S in Sight

With production and sales of the Tesla Roadster on an even keel, Tesla Motors will continue to slowly increase production numbers, until it reaches its goal of 1,600 units per year. The lion’s share of Tesla’s $465 million loan from the US government will be applied to building a plant to produce the Model S—the company’s first vehicle built from the ground up by Tesla. With the company on more solid footing, perhaps Tesla can avoid the pitfall of committing to an overly ambitious production schedule for the Model S, as it did for the Roadster.

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